\u00c7al\u0131\u015fmalar kapsam\u0131nda ilk olarak Toros \u00dcniversitesi i\u015fbirli\u011finde y\u00fcr\u00fct\u00fclen saha analizi, anket ve m\u00fclakat \u00e7al\u0131\u015fmalar\u0131yla mevcut durum raporu haz\u0131rlan\u0131yor. Ard\u0131ndan saptanan sorunlar ve \u00e7\u00f6z\u00fcm \u00f6nerileriyle Mersin \u00f6zelindeki firmalar\u0131n gerek \u00fcretim gerek hizmet gerek sat\u0131\u015f pazarlamada dijitalle\u015febilmeleri konusunda takip etmeleri gereken ad\u0131mlar belirlenecek.<\/p>\n\n\n\n
Konuyla ilgili \u00e7al\u0131\u015fmay\u0131 y\u00fcr\u00fcten Toros \u00dcniversitesi Akademisyenlerinden Prof. Dr. K\u00f6ksal Haz\u0131r saha \u00e7al\u0131\u015fmalar\u0131nda gelinen son noktay\u0131 MTSO Y\u00f6netim Kurulu Ba\u015fkan\u0131 Hakan Sefa \u00c7ak\u0131r, Ba\u015fkan Yard\u0131mc\u0131lar\u0131 Cem Bucuge ve Mustafa \u00d6zdamar\u2019la payla\u015ft\u0131. Yapt\u0131klar\u0131 ara\u015ft\u0131rma sonunda Mersin\u2019de imalat sekt\u00f6r\u00fcn\u00fcn uluslararas\u0131 rekabet g\u00fcc\u00fcn\u00fcn istenen noktada olmad\u0131\u011f\u0131n\u0131 saptad\u0131klar\u0131n\u0131 bildiren Haz\u0131r, dijital d\u00f6n\u00fc\u015f\u00fcm \u00e7abalar\u0131n\u0131n sistematik yakla\u015f\u0131mdan uzak olup lokal gayretlerle ger\u00e7ekle\u015ftirilmeye \u00e7al\u0131\u015f\u0131ld\u0131\u011f\u0131n\u0131 tespit ettiklerini s\u00f6yledi. \u201cFirmalar\u0131n kendi g\u00fcc\u00fcyle dijitalle\u015fme \u00e7abas\u0131 var\u201d diyen Haz\u0131r, bu noktada deste\u011fe ihtiya\u00e7 bulundu\u011funu saptad\u0131klar\u0131n\u0131 ifade ederek \u00e7\u00f6z\u00fcm \u00f6nerilerini s\u0131ralad\u0131. Yanl\u0131\u015f dijitalle\u015fme ad\u0131mlar\u0131yla kaynak israf\u0131n\u0131n \u00f6n\u00fcne ge\u00e7ilmesi gerekti\u011fini belirten Y\u00f6netim Kurulu Ba\u015fkan\u0131 Hakan Sefa \u00c7ak\u0131r ise y\u00fcr\u00fct\u00fclen bu \u00e7al\u0131\u015fman\u0131n gerek firmalara gerekse d\u00f6n\u00fc\u015f\u00fcm s\u0131ras\u0131nda destek vermesi beklenen kurum ve kurulu\u015flara \u0131\u015f\u0131k tutup yol g\u00f6sterece\u011fini belirtti.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u00c7al\u0131\u015fmalar kapsam\u0131nda ilk olarak Toros \u00dcniversitesi i\u015fbirli\u011finde y\u00fcr\u00fct\u00fclen saha analizi, anket ve m\u00fclakat \u00e7al\u0131\u015fmalar\u0131yla mevcut durum raporu haz\u0131rlan\u0131yor. Ard\u0131ndan saptanan sorunlar ve \u00e7\u00f6z\u00fcm \u00f6nerileriyle Mersin \u00f6zelindeki firmalar\u0131n gerek \u00fcretim gerek hizmet gerek sat\u0131\u015f pazarlamada dijitalle\u015febilmeleri konusunda takip etmeleri gereken ad\u0131mlar belirlenecek. Konuyla ilgili \u00e7al\u0131\u015fmay\u0131 y\u00fcr\u00fcten Toros \u00dcniversitesi Akademisyenlerinden Prof. Dr. K\u00f6ksal Haz\u0131r saha \u00e7al\u0131\u015fmalar\u0131nda gelinen […]<\/p>\n","protected":false},"author":2,"featured_media":34938,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,2,3],"tags":[],"class_list":["post-34937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-gundem","category-manset"],"views":12,"_links":{"self":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/34937"}],"collection":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34937"}],"version-history":[{"count":1,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/34937\/revisions"}],"predecessor-version":[{"id":34939,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/34937\/revisions\/34939"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/media\/34938"}],"wp:attachment":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}