Kad\u0131nlar\u0131n i\u015f d\u00fcnyas\u0131nda daha \u00e7ok yer alabilmesi ve kendilerini kabullendirmesi amac\u0131yla s\u00fcrd\u00fcrd\u00fc\u011f\u00fc m\u00fccadelede yanlar\u0131nda olan Mersin B\u00fcy\u00fck\u015fehir Belediyesi; kariyer yolculuklar\u0131nda kar\u015f\u0131la\u015ft\u0131klar\u0131 engelleri a\u015fmalar\u0131nda onlara yard\u0131mc\u0131 olurken, sosyal ve ekonomik a\u00e7\u0131dan da g\u00fc\u00e7lenmelerine destek oluyor. Evde \u00fcretim yapan ve s\u0131n\u0131rl\u0131 bir al\u0131c\u0131 kitlesi bulunan kad\u0131nlara, Kad\u0131n ve Aile Hizmetleri Daire Ba\u015fkanl\u0131\u011f\u0131 b\u00fcnyesinde kurulan \u00fcretici stantlar ile farkl\u0131 f\u0131rsatlar sunan B\u00fcy\u00fck\u015fehir; \u00fcreten kad\u0131nlar\u0131 daha geni\u015f bir al\u0131c\u0131 ve t\u00fcketici kitlesi ile bulu\u015ftururken, bir yandan da ekonomik kazan\u00e7lar\u0131n\u0131 b\u00fcy\u00fctmelerine destek oluyor.<\/p>\n\n\n\n
Daha \u00f6nce Suntaka markas\u0131 ile anne bebek \u00fcr\u00fcnleri satan ve k\u00fc\u00e7\u00fck bir butik i\u015fletmeye sahip olan B\u00fc\u015fra K\u0131sa \u00c7a\u011f\u0131r’\u0131n hikayesi, giri\u015fimci di\u011fer kad\u0131nlara ilham verici nitelikte. B\u00fcy\u00fck\u015fehir’le yollar\u0131 kesi\u015fen ve s\u0131k s\u0131k \u00fcretici kad\u0131n stantlar\u0131nda yer alan \u00c7a\u011f\u0131r; stantlar sayesinde i\u015fletme reklam\u0131n\u0131 daha \u00e7ok yapma f\u0131rsat\u0131na sahip olurken, bir yandan da yerel pazarda kendine yer edinmeyi ba\u015far\u0131yor. B\u00fcy\u00fck\u015fehir’in e\u011fitim programlar\u0131 ile i\u015f d\u00fcnyas\u0131nda pek \u00e7ok yenili\u011fi takip etme imkan\u0131 bulan ve kendini geli\u015ftiren \u00c7a\u011f\u0131r, yeni markas\u0131 olan Mamaluv ile birlikte yerel pazarda ba\u015flatt\u0131\u011f\u0131 \u00fcretim ser\u00fcvenini cesur ad\u0131mlar atarak h\u0131zla global pazara ta\u015f\u0131yor.<\/p>\n\n\n\n
Zamanla i\u015flerini daha da b\u00fcy\u00fcten ve yeni bir at\u00f6lye kurarak burada kendi markas\u0131n\u0131n \u00fcr\u00fcnlerini \u00fcretmeye ba\u015flayan \u00c7a\u011f\u0131r; bir yandan \u00fcretti\u011fi \u00fcr\u00fcnlerin g\u00f6nderimini yurt d\u0131\u015f\u0131na sa\u011flarken, di\u011fer yandan da kurdu\u011fu at\u00f6lyede ba\u015fka kad\u0131nlara da gelir kap\u0131s\u0131 sa\u011flamay\u0131 ba\u015far\u0131yor.<\/p>\n\n\n\n
\u00c7a\u011f\u0131r: “\u00dcretici stantlar\u0131 sayesinde \u00e7ok g\u00fczel bir reklam\u0131m\u0131z oldu ve m\u00fc\u015fteri kitlemiz artt\u0131”<\/strong><\/p>\n\n\n\n S\u00fcrd\u00fcr\u00fclebilir anne bebek \u00fcr\u00fcnleri satan ve Mamaluv markas\u0131n\u0131n kurucusu B\u00fc\u015fra K\u0131sa \u00c7a\u011f\u0131r; daha \u00f6nce Suntaka olan ve k\u00fc\u00e7\u00fck bir butik i\u015fletme sahibiyken, B\u00fcy\u00fck\u015fehir’in \u00fcretici stantlar\u0131 ile yolunun kesi\u015fmesinden sonra de\u011fi\u015fen i\u015fletme hikayesini anlatt\u0131. B\u00fcy\u00fck\u015fehir’in hem \u00fcretici stantlar\u0131nda yer alan, hem de verdi\u011fi pek \u00e7ok e\u011fitim program\u0131ndan faydaland\u0131\u011f\u0131n\u0131 s\u00f6yleyen \u00c7a\u011f\u0131r, “B\u00fcy\u00fck\u015fehir’le yollar\u0131m\u0131z kesi\u015fti\u011finde, \u00e7ok yeni bir markayd\u0131k. B\u00fcy\u00fck\u015fehir’in y\u0131lba\u015f\u0131 ve \u00f6zel g\u00fcnlerde kurdu\u011fu pek \u00e7ok stand\u0131nda yer ald\u0131k. \u00d6zellikle yerelde \u00e7ok g\u00fczel bir reklam\u0131m\u0131z oldu ve m\u00fc\u015fteri kitlemiz artt\u0131. Ayn\u0131 zamanda sosyalle\u015fip, ba\u015fka kad\u0131n giri\u015fimcilerle de tan\u0131\u015f\u0131yoruz” <\/strong>ifadelerini kulland\u0131.<\/p>\n\n\n\n B\u00fcy\u00fck\u015fehir Belediyesi b\u00fcnyesinde giri\u015fimcilik alan\u0131nda verilen e\u011fitim program\u0131ndan da bahseden \u00c7a\u011f\u0131r; ‘giri\u015fimcilik konusunda hibe ve destekler’<\/em><\/strong>, ‘marka bilinirli\u011finin art\u0131r\u0131lmas\u0131’<\/em><\/strong>, ‘daha fazla al\u0131c\u0131ya nas\u0131l ula\u015f\u0131l\u0131r’<\/em><\/strong>, ‘dijital d\u00fcnyadaki yenilikler’<\/em><\/strong> ve daha pek konuda e\u011fitim d\u00fczenlendi\u011finden bahsederek, kad\u0131n giri\u015fimcilerin bilgi ve donan\u0131mlar\u0131n\u0131n bu sayede art\u0131r\u0131ld\u0131\u011f\u0131n\u0131 dile getirdi. Bu programlar\u0131 olduk\u00e7a verimli buldu\u011funu da s\u00f6zlerine ekleyen \u00c7a\u011f\u0131r, “Bu i\u015fi evden yapan ancak b\u00fct\u00e7esi olmayan kad\u0131nlar, B\u00fcy\u00fck\u015fehir Belediyesi’ne ula\u015ft\u0131\u011f\u0131 takdirde ger\u00e7ekten destek olunuyor. \u00dccretsiz stant deste\u011fi veriliyor ve hemen sizi o ekibin i\u00e7ine al\u0131yorlar. Bu kapsamda e\u011fitimlere ve bir\u00e7ok programa dahil ediyorlar ve sizi o toplumun bir par\u00e7as\u0131 haline getiriyorlar. Hem kendi hikayemden yola \u00e7\u0131kara, hem de bu \u015fekilde \u015fahit oldu\u011fum \u00e7ok fazla hikaye var”<\/strong> dedi.<\/p>\n\n\n\n “B\u00fcy\u00fck\u015fehir’in destekleri ile yolumuz k\u0131sal\u0131yor”<\/strong><\/p>\n\n\n\n \u00dcretici stantlar\u0131n\u0131n Mersin’in en yo\u011fun, kalabal\u0131k ve insan sirk\u00fclasyonunun en fazla oldu\u011fu yerlerde kuruldu\u011funu hat\u0131rlatan \u00c7a\u011f\u0131r, stant a\u00e7an ki\u015filerin daha \u00e7abuk ve daha \u00e7ok insana ula\u015fmas\u0131n\u0131 kolayla\u015ft\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yleyerek, “Bu da sizin yolunuzu daha da k\u0131saltm\u0131\u015f oluyor. Bu stantlarda yer al\u0131rken bizlere de pek \u00e7ok kad\u0131n giri\u015fimci soruyordu ve biz de onlar\u0131 B\u00fcy\u00fck\u015fehir’e y\u00f6nlendiriyorduk. B\u00fcy\u00fck\u015fehir hi\u00e7bir kad\u0131n giri\u015fimcinin bu talebini reddetmedi ve bu kartopu gibi b\u00fcy\u00fcd\u00fc. Mersin B\u00fcy\u00fck\u015fehir Belediyesi ger\u00e7ekten kentteki t\u00fcm kad\u0131nlar\u0131n yan\u0131nda”<\/strong> diye belirtti. <\/p>\n","protected":false},"excerpt":{"rendered":" Kad\u0131nlar\u0131n i\u015f d\u00fcnyas\u0131nda daha \u00e7ok yer alabilmesi ve kendilerini kabullendirmesi amac\u0131yla s\u00fcrd\u00fcrd\u00fc\u011f\u00fc m\u00fccadelede yanlar\u0131nda olan Mersin B\u00fcy\u00fck\u015fehir Belediyesi; kariyer yolculuklar\u0131nda kar\u015f\u0131la\u015ft\u0131klar\u0131 engelleri a\u015fmalar\u0131nda onlara yard\u0131mc\u0131 olurken, sosyal ve ekonomik a\u00e7\u0131dan da g\u00fc\u00e7lenmelerine destek oluyor. Evde \u00fcretim yapan ve s\u0131n\u0131rl\u0131 bir al\u0131c\u0131 kitlesi bulunan kad\u0131nlara, Kad\u0131n ve Aile Hizmetleri Daire Ba\u015fkanl\u0131\u011f\u0131 b\u00fcnyesinde kurulan \u00fcretici stantlar ile farkl\u0131 […]<\/p>\n","protected":false},"author":2,"featured_media":38133,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,34,3],"tags":[],"class_list":["post-38132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","category-flas-haber","category-manset"],"views":8,"_links":{"self":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/38132"}],"collection":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=38132"}],"version-history":[{"count":1,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/38132\/revisions"}],"predecessor-version":[{"id":38134,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/posts\/38132\/revisions\/38134"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=\/wp\/v2\/media\/38133"}],"wp:attachment":[{"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=38132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=38132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mersinkadingazetesi.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=38132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}